Fifty six percent of these conversationalists are women, with household incomes slightly above average, and they are more likely to have a college degree than the average consumer. In terms of age, the breakdown for conversationalists, accorindg to Forrester, is as follows:

• 18-19: 36%
• 30-43: 37%
• 44-53: 14%
• 54-64: 9%
• 65 and older: 4%

Also, only about 17% of adults online DON’T participate in social media, and 59% of online consumers participate in social networks about once a month.

Readers, are you conversationalists? How much time do you spend on social networks? Why? And would you rather spend more, or less?